KUNG LONG Business Summary

Kung Long Batteries Industrial Co., Ltd. (1537.TW) operates as a leading manufacturer of lead-acid batteries, generating revenue primarily through the production and global distribution of Valve Regulated Lead Acid (VRLA) batteries. The company’s business model is centered on high-volume manufacturing and export, with over 90% of its sales derived from international markets across the Americas, Europe, and Asia. Its primary business segments include Uninterruptible Power Supply (UPS) systems—which constitute the largest portion of its revenue—telecommunications infrastructure, renewable energy storage, and motive power for electric scooters and wheelchairs. Kung Long leverages a strategic manufacturing hub in Vietnam to maintain cost competitiveness and mitigate geopolitical supply chain risks. Within the global energy storage landscape, Kung Long competes directly with GS Yuasa, Leoch International, and CSB Energy Technology. It distinguishes itself as a high-efficiency, mid-to-high-end provider that maintains superior operating margins relative to peers by focusing on specialized UPS and industrial applications rather than the commoditized automotive starter battery market. The company was founded by Chairman Lee Yao-hsiung, who has steered the firm from its 1990 inception to its current status as a dominant regional player. The leadership team is characterized by deep technical expertise and family-led continuity, with General Manager Lee Yi-ren playing a pivotal role in overseeing the company’s strategic expansion into Southeast Asia and the modernization of its automated production lines. The executive suite is supported by a veteran technical team focused on electrochemical engineering and lead-alloy optimization. Kung Long is notable for its conservative financial management and consistent dividend policy, which has attracted a stable base of institutional investors, including major Taiwanese financial groups and domestic pension funds. The board of directors remains closely aligned with the founding family’s long-term vision, prioritizing operational stability and incremental R&D in advanced lead-carbon and high-rate discharge technologies to defend its market share against emerging lithium-ion alternatives in the stationary power sector.