Catapult Group International Business Summary

Catapult Group International Ltd (CAZGF) utilizes a high-margin Software-as-a-Service (SaaS) business model, generating the majority of its revenue through multi-year subscriptions measured by Annualized Contract Value (ACV), which reached US$115.8 million in late 2025. The company operates through three primary segments: Performance & Health, which provides wearable athlete monitoring technology; Tactics & Coaching, offering integrated video analysis and scouting tools; and Media & Other, focused on content licensing and professional services. By acquiring the soccer data-analysis engine IMPECT in October 2025, Catapult expanded its ecosystem into recruitment analytics, further entrenching its dominant market share among over 4,600 elite professional teams globally. In the competitive landscape, Catapult maintains a leading position relative to direct rivals such as Kitman Labs, STATSports, and Kinexon, distinguishing itself through a unified platform that synchronizes wearable physiological data with tactical video feeds. The executive team is led by CEO Will Lopes, who previously served as Chief Revenue Officer at Amazon’s Audible, bringing nearly two decades of experience in international SaaS scaling. Technical innovation is directed by CTO Gareth Griffith, the founder of SBG Sports Software and a specialist in Formula One race-strategy systems, while financial operations are managed by CFO Bob Cruickshank, another former Amazon executive. The company was co-founded by Shaun Holthouse and Igor van de Griendt, both of whom continue to serve as Non-Executive Directors and remain significant shareholders. The board is chaired by tech entrepreneur Dr. Adir Shiffman and includes notable independent directors such as Tom Bogan, former Vice Chairman of Workday, and Michelle Guthrie. Significant institutional investment is currently held by major shareholders including Northcape Capital, First Sentier Investors, and Mitsubishi UFJ Financial Group (MUFG).