Company information
- Ticker
- MYPS
- Country
- United States
- Sector
- Communication Services
- Industry
- Video Games
PLAYSTUDIOS Business Summary
PLAYSTUDIOS, Inc. (MYPS) is a developer and publisher of free-to-play casual and social casino games, generating revenue primarily through in-app purchases of virtual currency and a rapidly expanding direct-to-consumer (DTC) sales channel. The company operates through two core business segments: playGAMES, which manages a diverse portfolio of titles including myVEGAS Slots, POP! Slots, and the iconic Tetris mobile app; and playAWARDS, a proprietary loyalty platform that enables players to earn real-world rewards from a global network of hospitality and travel partners. PLAYSTUDIOS competes directly with major social gaming firms such as Playtika, Huuuge, and DoubleDown Interactive, distinguishing itself in the market as the pioneer of the "rewarded play" model that bridges digital engagement with tangible physical value through its deep-rooted partnerships with brands like MGM Resorts and Norwegian Cruise Line. The company was co-founded in 2011 by a team of seasoned gaming and hospitality veterans led by Chairman and CEO Andrew Pascal, who previously served as President and COO of Wynn Las Vegas and founded WagerWorks. The current executive leadership team includes CFO Scott Peterson, a former finance executive at Wynn Resorts, and COO Robert Oseland, who brought over 30 years of industry experience from Paragon Gaming and Wynn Resorts upon his appointment in early 2025. Other key leaders include Co-Founder and Head of Product Katie Bolich, who oversees the company’s creative and design initiatives, and Co-Founder Paul Mathews. Notable institutional support and board representation come from MGM Resorts International, Icon Ventures’ Joe Horowitz, and DCM’s Jason Krikorian, reflecting the company's strategic alignment with both Silicon Valley venture capital and the global leisure industry.