SIMMONS FIRST NATIONAL Business Summary

Simmons First National Corp (SFNC) is a Mid-South-based financial holding company that generates the majority of its revenue through net interest income, derived from a diversified portfolio of commercial, real estate, and consumer loans. Its secondary revenue stream consists of non-interest income, including service charges on deposit accounts, wealth management fees, and mortgage banking operations. The company operates primarily through its Community Banking and Commercial Banking segments, maintaining a physical footprint of over 200 branches across Arkansas, Kansas, Missouri, Oklahoma, Tennessee, and Texas. Positioned as a dominant mid-cap regional player, SFNC competes directly with Ameris Bancorp, First Horizon Corp, and BOK Financial, distinguishing itself through a "better bank" initiative focused on digital transformation and disciplined credit underwriting to maintain a high-quality balance sheet relative to its peers. Founded in 1903 in Pine Bluff, Arkansas, the corporation is currently led by CEO Jay Brogdon, who assumed the role in January 2026 following his tenure as President and CFO; his background includes over a decade in investment banking at Stephens Inc. and a foundational career at Deloitte. The executive team is further bolstered by Chairman Marty Casteel, CFO Daniel Hobbs, and COO Christopher Van Steenberg, the latter of whom joined in late 2024 from First Horizon to spearhead digital and product strategy. The company is backed by significant institutional investors and governed by a seasoned board that includes notable members such as Mindy West, President and CEO of Murphy USA, and Steven Cosse, former CEO of Murphy Oil. This leadership pedigree combines deep regional expertise with high-level corporate governance to drive the firm’s long-term strategic growth and capital return programs.