ZOOZ Strategy Business Summary

ZOOZ Strategy Ltd. (formerly ZOOZ Power Ltd.) operates as a dual-listed Bitcoin-anchored holding company, having pivoted in late 2025 from a pure-play cleantech firm to a digital asset-centric treasury model. The company generates revenue through its legacy kinetic energy storage segment, which commercializes flywheel-based power boosting solutions for ultra-fast electric vehicle (EV) charging infrastructure, while increasingly focusing on yield generation from its Bitcoin treasury and the acquisition of cash-flowing, Bitcoin-adjacent businesses. Its primary business segments are divided between Legacy Cleantech Operations and Digital Asset Treasury Management. In the competitive landscape, ZOOZ faces direct industrial competition from LiqTech International, Greenland Technologies, and Nauticus Robotics; however, it distinguishes itself by being the first Nasdaq and TASE-listed entity to implement a long-term Bitcoin treasury strategy, effectively positioning itself as a bridge between traditional capital markets and the digital asset economy. The leadership team is spearheaded by CEO Jordan Fried, a prominent figure in the blockchain space who previously founded Immutable Holdings and served as Senior Vice President at Hedera Hashgraph. The technical foundation remains anchored by Co-founder and CTO Ilan Ben-David, the inventor of the company’s core flywheel technology, alongside Executive Chairman Avi Cohen, a veteran executive with prior leadership roles at MX1 and Orbit Technologies. Financial operations are managed by CFO Ruth Smadja, who also serves as Interim COO. Following a strategic board reduction in January 2026 to six members, the company maintains a streamlined governance structure supported by institutional relationships with Chardan Capital and Jett Capital Advisors, who facilitate its capital allocation and at-the-market offering programs.